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Opinion

That don’t impress me much!

“I’m standing in your shop for the first time in a long time. If all you’re doing is regurgitating product techs and specs, that won’t entice me to spend,” says Paul Laville. “Make the most of (finally) seeing me in person by engaging in a…
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Turning Point

A bold move

Ben Gilks spent his lockdown not just improving areas of his Bristol-based business, but instead completely rebranding and opening new premises. It was a big move to become NE Appliances during such turbulent times, but talking to Jack…
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Ch-ch-ch-ch-changes

Powerhouse doesn’t stand still. The Jersey retailer used lockdown to make changes in store while sales staff became delivery drivers, call centre operators and even online product reviewers! “We learned a lot from the challenges in the past…
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