Toshiba TV cranks up the volume with Twitch and Amazon Music apps added in the UK

Toshiba TV has announced the launch of its new app collaboration with Twitch to its smart TVs in the UK. The app is available across the brand’s smart TV range, including the Android and Alexa-built-in models.

The app will allow users to browse Twitch channels and watch livestreams on any Toshiba smart TV produced from June 2018 onwards. Users who have enabled automatic updates won’t even need to download the app – it will be ready and waiting in the Apps section of their TV.

Avid Twitch users and new viewers to the community will find it easy to navigate the app on their TVs, only having to click on the remote controls’ arrow buttons to find streaming content.

Toshiba TV launched the Twitch app to its platform in partnership with Defected Records – giving viewers access to stream six magazine shows from the record label’s festival in Croatia, Defected Croatia. Across the week of the festival, Defected and Toshiba will create daily ‘magazine’ style episodes of Y/OUR HOUSE content where viewers will be able to catch up on all the activity of the last 24 hours.

“Twitch has an incredible range of entertainment streaming 24/7, and for viewers being able to watch it all on a big screen is a great option,” said Bart Kuijten, Commercial Director at Toshiba TV. “We know people are increasingly using their TVs as the centre of entertainment in the home, using multiple apps for streaming movies and TV shows, watching VOD, playing music, gaming, and more. Adding the Twitch app brings even more entertainment to the living room.”

Also available now, the Amazon Music app has been rolled out to all Toshiba smart TV across the UK. Prime members can access two million hand-curated songs and over one thousand playlists and stations at no additional cost to their membership. Subscribers to Amazon Music Unlimited, the service’s premium tier, have access to more than 75 million songs, as well as thousands of playlists and stations.

Mr Kuijten added: “With access to Amazon Music, our customers can now enjoy a big-screen audio performance for all the music they love. Whether they want to listen to their favourite tracks, or discover playlists to match their mood, everyone can find what they like.”

With screen sizes up to 65-inches, 4K HDR displays, and Toshiba’s TRU Picture Engine that ensures judder-free and smoother images, Toshiba TVs are suitable for big screen entertainment and streaming a range of gaming, esports, sports, music and creative content available on from Twitch and Amazon Music.