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JURA champions cold brew coffee at home with its newest machine launch

JURA has introduced its latest innovation – cold brew coffee at the touch of a button – with the launch of its new Z10 coffee machine. It’s “a world first in the home coffee category,” the company said.

The new Z10, which comes in Diamond Black and Aluminium White, doubles the brand’s range of coffee specialties. At the push of a button, it prepares the entire range of hot products, from intense espresso to hip flat white. In addition, with cold brew specialties, it opens up a whole parallel universe of coffee enjoyment for the first time. This is made possible by the Product Recognising Grinder (PRG), which recognises the selected specialty and adapts the grinding fineness exactly to it at lightning speed.

JURA claims to have “pioneered” the cold brew process – as cold water is pulsed slowly through the freshly ground coffee under high pressure. The result is a completely new way of discovering coffee – refreshing, energising and wonderfully balanced in aroma.

The fully automatic machine can be controlled via a double-speed 4.3-inch touch screen and the Blue Crystal Rotary Switch. The specialty selection menu and artificial intelligence make operation particularly easy and intuitive. The technological quantum leap is reflected in the sculptural design. The convex-concave front section is the visible proof of the attention to detail and its high quality makes the Z10 a statement of design.

Wi-Fi connection is standard in the Z10, so consumers can connect their smart phone for remote control of the machine and its accessories, such as the Cool Control.

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