Sennheiser, manufacturer of headphones, microphones and wireless transmission systems, has appointed Neil Watson as Regional Marketing Manager for the UK and Ireland.
Mr Watson will be responsible for ensuring the effective implementation and execution of product launches in the UK and the overall marketing strategy set out from CC&O HQ at a tactical and operational level.
Jane Craven, Sales Director – Enterprise Solutions Sennheiser UK, said: “We are delighted to have Neil join our growing UK & Ireland team. His track record speaks for itself and we are certain that, with his experience, allied to our new introductions in 2019, we are going to have a fantastic year ahead marketing with our partners.”
Mr Watson is a commercially astute channel marketer, with diverse experience in communications and digital marketing across a range of businesses. He joins Sennheiser from Plantronics, where he managed channel marketing communications for UK and Ireland and developed partnerships with key industry partners, such as Microsoft. He has held various managerial roles with diverse responsibility across his 20 years’ experience within a range of businesses and industries.
“I am really looking forward to working for Sennheiser,” he commented. “As a headset aficionado, I have always admired Sennheiser’s products and the brand. I am relishing the opportunity to bring my experience from within the industry and beyond to the challenge of growing Sennheiser’s market share within the business communications space.
“When I heard about the developments we have planned for 2019 I knew that this was an opportunity that I couldn’t miss.”
Mr Watson will develop Sennheiser’s strategic regional marketing strategy across partner programs to better understand and work with our marketing partners, sustain collaborative partnerships/propel Sennheiser forwards. He will be tasked with driving local marketing communications and to integrate channel partners and target groups to ensure alignment between sales and marketing initiatives.