Record-breaking attendance at ‘hugely successful’ Sirius International Conference 2019

Sirius Buying Group has hailed its Ninth Annual International Conference as its biggest yet, with a total of 87 Member delegates from 48 Approved Member companies, hosted by 44 Approved Supplier delegates.

Fortifying its expertise and standing within the electrical appliance and kitchen retail market, Sirius welcomed its highest number of new-to-the-group Members and has reported of an increase in those either already operating in the kitchen furniture market or looking to expand into this new territory alongside electrical.

This year, proceedings took place mid-May as the Group returned for a second time to The Ritz-Carlton Abama, a five-star hotel in Tenerife, set on the slopes of the Teide Mountains and overlooking the Atlantic Ocean.

Tried and tested, Sirius once again offered a ‘Speed Networking’ format for Approved Suppliers to present their services, product portfolios and exclusive promotions to a captive audience of affiliate Members (pictured).

Steve Jones, Commercial Director at Sirius Buying Group, commented: “To see the event sell out again, after the success of last year, shows just how important Sirius Buying Group has become to the wider KBB sector. Our influence in the appliance and kitchen market, is growing rapidly and we’re looking forward to a raft of new developments in the months ahead.

“In fact, our 2019 conference witnessed 20 per cent growth when compared to 2018, and this success was echoed with our greatest level of new accounts being opened by Members through our Suppliers. The aim is to actively encourage loyalty within the Group, so we can deliver exclusive rewards and benefits. Ultimately, business outside of the group is at an all-time low so we need to safeguard our commerciality and fast-track growth for all Sirius affiliates.

“With the continued development of extra support from our Approved Suppliers, the independent electrical and kitchen retail elite are reaping the benefits of being an Approved Group Member. Valuable, individual support from chosen Approved Suppliers, and an array of suitable business benefits are announced at our international conference every year and 2019 was no exception!”

Another record was broken at the event’s Charity Awards Gala, where an impressive £11,000 was raised.

Mr Jones added: “I’m also delighted to raise so much money for very worthy causes. Thanks so much to everyone for their generous contributions.”

Sirius Buying Group used the Conference to explain its successful performance over the last 12 months and its first quarter performance for 2019, along with retail and purchasing trends to promote ideas for products and services.

The Group’s annual VIP Trade Show returns on 18 September at the Forest of Arden Marriot Hotel and Country Club in Warwickshire.