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New Chanel Director at Whirlpool

Whirlpool UK has announced the appointment of Russell Owens as Channel Director.

Mr Owens joins the company with a wide and in-depth knowledge of the white goods and electronics industries after having spent 12 years at Samsung, where he implemented marketing and channel strategies for its portfolio of white goods, while building and maintaining relationships with major retailers.

In his new role at Whirlpool, Mr Owens will work closely with housebuilders, the contract market, kitchen specialists and distributors that serve kitchen studios. He aims to provide appliance solutions for a range of property and kitchen styles while helping to grow the company’s share in both the contract and kitchen specialist markets.

Mr Owens said of his new appointment: “With our strong portfolio of brands and products, an award winning in-house logistics service, as well as dedicated after-sales and customer care teams, we plan to increase our success in both the contract and kitchen specialist channels.

“High-performance appliances are integral to make everyday living, cooking and cleaning as stress-free as possible. I’m looking forward to enhancing our offering to housebuilders and kitchen studios, highlighting and developing our strong portfolio and capabilities to ensure we meet our targets.”

Andrzej Tuleja, General Manager, UK and Ireland, Whirlpool UK Appliances Limited, added: “We are delighted to welcome Russell to the Whirlpool family and wish him much success in his new role. The appointment of someone with his experience and calibre is further demonstration of both our growth and our strong plans for the future to continue this success.”

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