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New built-in range from Haier to launch at KBB Show

At this year’s KBB Show, which takes place from 6 to 9 March at the NEC Birmingham, Haier will announce the UK launch of its new built-in range of appliances.

Exhibiting in Hall 19, Stand L70, the brand will host a live cooking event, including a special guest appearance from a well-known TV celebrity!

As well as this, Haier will introduce an all-new built-in connected cooking range – “From Cooking to Amazing”; this will be shown for the very first time and visitors will be able to see the new technological features across the range of connected ovens, hobs and hoods.

Also on show will be some of Haier’s high-tech integrated and freestanding laundry and cooling appliances.

Jim McEwan, Haier’s Chief Commercial Officer UK and Ireland, said: “We are delighted to be exhibiting at KBB. We are thrilled to be launching our new Haier range of built-in connected appliances to our customers and can’t wait to see everyone in person at what’s sure to be a fantastic event for the industry.”

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