Sky has teamed up with LG to bring the Sky Store TV app to LG’s smart TVs.
The app will be integrated into the LG webOS platform, which will give users the opportunity to buy or rent the latest movies straight from the cinema.
When users buy a movie, they will receive the digital HD copy, plus the DVD through the post.
Sky Store will be available across the UK and Ireland on all LG TVs with webOS from 1.0, 2.0, 3.0, 3.5, including LG’s 2017 line-up of OLED TVs.
Darren Petersen, head of product marketing and partnerships for LG Electronics UK, said: “We’re delighted to again partner with Sky to bring its latest movie content to our smart TV platform. The Sky Store service offers our users even more choice when deciding what entertainment to enjoy on our award-winning TVs and an unrivalled selection of the latest movies, giving yet another reason for potential new customers to select an LG TV.”
James Morton, head of strategy and business development for Sky Store, commented: “Sky Store continues to be a huge hit and as the UK’s regular number-one digital retailer for new movie releases, it is fantastic we can offer LG smart TV customers blockbuster movies straight to their big screen at home.”