LG adds to laundry line-up and expands built-in range

LG will be unveiling at the IFA show in Germany the latest additions to its Total Clothing Care line-up and expanding on its built-in appliances offering.

The company will display its newest TwinWash washing machines, tumble-dryers and the LG Styler.

The line-up features models of different sizes, ranging from large capacity 27in units to more affordable 24in options. They also feature TrueSteam and TurboWash to eliminate most allergens, wrinkles, odours and to soften clothing during a wash.

LG’s new dryer claims to minimise fabric damage by maintaining a low drying temperature, while providing other options, such as Eco Mode and Turbo Mode.

The LG Styler is designer to refresh and deodorise clothes by using TrueSteam technology to sanitise clothes while reducing wrinkles and odours.

“LG’s vision for total clothing care, with washing, drying, and styling solutions to meet laundry needs from start to finish, is exemplified by the company’s latest home appliances, which we’ll be showing at IFA,” said Song Dae-hyun, president of LG’s Home Appliance & Air Solution Company. “By incorporating our groundbreaking TwinWash technology in a diverse range of new products, we are perfectly positioned to meet the demands of different households with different lifestyles and needs.”

European LG Studio
European LG Studio

The stand will also highlight how LG is expanding on its built-in appliance offering by aiming to accommodate more kitchen layouts. The built-in collections are available in two sizes – the North American LG Studio and European LG Studio.

The North American collection features a 30in electric wall oven, 36in induction stovetop, gas cooktop and wall hood, 24in QuadWash dishwasher and 42in side-by-side refrigerator.

The European collection includes a 24in electric wall oven, 24in induction hob, 24-inch QuadWash dishwasher, 24in bottom freezer, 36in wall-mount hood and radiant and gas hobs.

LG will be located in Hall 18 of Messe Berlin.