John Lewis Partnership expands Click & Collect network
The retail giant has announced a new trial, which kicks off in collaboration with Boden, but with the potential to expand to more brands in the future. From today (31 October), Boden customers will be able to use the John Lewis & Partners Click & Collect service to pick up their parcels from 30 Waitrose & Partners stores across the country. Boden orders placed by 7pm will be available for Click & Collect by the end of the next working day.
Click & Collect, which launched in 2008, is a significant success story for the Partnership, it said. In the last five years, Click & Collect orders have increased more than 50 per cent and currently 57 per cent of all online orders are delivered through this service with a quarter of packages collected at John Lewis shops and three quarters at Waitrose shops.
By expanding Click & Collect to those customers who shop with other retailers, the Partnership said it is hoping to target a new line of potential customers.
Bérangère Michel, Partner and Operations Director, John Lewis & Partners, said: “We were one of the first to launch a Click & Collect service at scale in the UK and we’re pleased that the service will now be used by other businesses. This is a great example of how we are combining the capabilities of John Lewis and Waitrose to deliver what retail needs, at a time when the sector is changing at an extraordinary pace.”
Gav Thompson, Chief Customer Officer at Boden, said: “We are so excited to be able to offer our customers Click & Collect at select Waitrose shops in time for Christmas. This is a new way of shopping Boden and the perfect collaboration, designed around convenience and ease.”
John Lewis has already introduced Click & Collect services to Booths and Co-op supermarkets.