IAG appoints group CEO

International Audio Group (IAG) has announced the appointment of Darrell Huggins as group chief executive.

Based at IAG’s global headquarters in Shenzhen, China, he will focus on strengthening the team and brand portfolio worldwide.

Mr Huggins (pictured) said: “I am looking forward to working with the fantastic team and world-class brands that IAG has within its extensive portfolio and look forward to meeting everyone.

“I am excited that I will be part of this fantastic group of brands and honoured that I will be integral in supporting the existing team in energising the strengths of the brands and people within IAG to drive competitiveness in today’s rapidly evolving audio climate.”

Mr Huggins brings with him more than 20 years of audio industry experience, as he moves from a senior role within Armour Home Electronics.

Since 1996, he has led the set-up and development of Armour Asia, a Hong Kong-based subsidiary that has been essential to Armour’s growth across the Asia-Pacific region.

Mr Huggins’ experience will help to maximise the efficiency of IAG’s internal operations, including the company’s manufacturing facility in Jiang Xi Province, China. He will play a key role in developing IAG’s product portfolio, while raising brand awareness on a global scale.