Electrolux appoints new Head of Electrical Retail UK and Ireland

Tim Pugh has been appointed as Head of Electrical Retail UK and Ireland at Electrolux.

Mr Pugh takes up this position with a thorough knowledge and understanding of the Electrolux business, having first joined the company as Channel Manager for Pure Play in November 2018.

“I am thrilled to be taking on the position of Head of Electrical Retail at Electrolux,” he commented. “With the business currently in good shape, I am excited for the year ahead with product launches planned across the portfolio for both AEG and Zanussi. I look forward to building on the great relationships we have with all our customers and to help shape living for the better.”

Mr Pugh’s career spans 20 years in the FMCG sector in both sales and operational roles. Prior to joining Electrolux, he held the position of Channel Controller for Fine Foods Distributor, RH Amar. In this role, Mr Pugh was responsible for the coordination of major multiple retailers and online retailers, such as Tesco, Waitrose, Amazon and Ocado.

Luke Harding, newly-appointed General Manager at Electrolux UK and Ireland, said: “With a proven track record of delivering commercially sound results, Tim’s previous experience put him in the best position to deliver success for the business with a clear focus on Electrolux’s strategic goals for 2020.”