CDA brings in ex-Miele Director as new MD
Mr Worsley comes from the Magnum Brands Group where he was Global Sales and Marketing Director; previous to this he spent nine years with Miele and became Global Marketing Director.
Other experience in the appliance industry includes over seven years as Sales Director for the UK and ROI with small appliance specialist, Groupe SEB, whose brands include Tefal, Moulinex, Rowenta and Krups.
Mr Worsley said he is excited to be joining CDA as the company enters its fourth decade in the appliance industry.
“We have many inspiring new developments in the pipeline that will see even more progress and innovation from CDA,” he commented. “Technology has meant that the appliance industry is constantly moving forward so there are interesting times ahead for both retailers and consumers.”