Bluestem Group returns to Euronics Showcase

Bluestem Group has confirmed it will be attending and exhibiting at the NEC at the Euronics Showcase 2022, hosted by the CIH Buying Group.

The event is taking place on 24-25 April and Bluestem will be displaying its products on stand number 150.

This comes after the company announced a successful first show of year at the Spring Fair.

“Bluestem Group has come a long way since we last exhibited at the Euronics Showcase,” said Statesman Sales Manager, Allan Glass. “We are really excited to have the opportunity to share with the members the terrific NPD programme we have in place across our four brands and we look forward to being able to show these to the members in person, over the two days at the NEC.”

Bluestem Group started life as a distributor of electrical accessories under the name Pik-a-Pak Electrical, before launching and acquiring its own brands and then rebranding in 2021.

CIH members and visitors to the show can expect to see a selection from each of Bluestem Group’s exclusive brands including Igenix, known for heating and cooling, Statesman kitchen appliances, Ariete Italian kitchen SDA and Ewbank household cleaning appliances.

All-new for 2022 will include a brand new pressure washer range, taking Ewbank outside the home for the first time, as well as expansion to the Igenix family of smart connected home products including the brand’s first air purifier.