Bertazzoni marks fifth anniversary in the UK
Bertazzoni is marking its fifth anniversary in the UK; a year in which the family-ran business celebrates 140 years since its humble beginnings in Guastalla, Italy.
Since launching to the UK and Eire market in 2017, the Italian kitchen appliance brand has grown from strength-to-strength, increasing its product portfolio.
Initially offering only the range cookers for which it is famed, Bertazzoni has since evolved into additional product categories, now offering a full suite of appliances, including built-in ovens, ventilated hobs, cooling columns and dishwashers.
A recipient of multiple product design awards, including internationally recognised Red Dot Design Award and iF Design Award, Bertazzoni prides itself on high-quality craftsmanship, with a number of lines being hand-finished.
Back in May, Maurizio Severgnini, Managing Director of Bertazzoni UK and Eire (left), spoke exclusively to ERT about how the company’s three core values – family, food and engineering – have been passed down through six generations of the Bertazzoni family since day one. “And we anticipate these will be the focus for years to come,” he said.
You can read the interview here, where Mr Severgnini also explained how he and his team are looking at becoming even closer with consumers and building the brand steadily and sustainably.
Referring to the five-year anniversary, he added: “There was a clear gap in the UK market for us and we’re very pleased with how well the brand has been adopted by the trade and consumers alike.
“The kitchen has long been the heart of the home and it makes us very proud to produce products that sit at the centre of that equation in the UK.
“Bertazzoni has grown steadily throughout its 140-year history, successfully surviving multiple wars, countless recessions and numerous natural disasters to produce the highest quality, most beautifully-designed cooking, cooling and dishwashing appliances.”